You pay attention
to what you consume.
What about what touches
your skin all day?
The layer nobody talks about
Most bras are made for everyday wear or for working out. ALAYA™ is being built for both.
Polyester and nylon dominate innerwear, putting plastic-based fibers closest to the skin. ALAYA™ is taking a more plant-derived approach.
Camel toe and panty line. Bunching, digging, and chafing. ALAYA™ is developed around each through fabric, fit, pattern, and construction.
ALAYA™ Origin
Two essentials. One foundation.
Everyday tank. Support built in.
A fitted tank with integrated support, developed for everyday wear and workouts without looking like a sports bra. No underwire. Sizing XS–XXL.
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Functional underwear that disappears on you. Not into you.
A mid-high rise brief developed to reduce lines, unwanted front definition, digging and chafing under fitted clothing. Seamless front. Bonded edges. High-cut leg. Sizing XS–XXL.
Join the WaitlistALAYA™ Origin is currently in development. Images reflect our design direction and may evolve through prototyping.
Why ALAYA™
Most brands start with the outer layer.
We started with the one closest to your skin.
What we're hearing from women who move
I want something that can handle a workout without feeling like I have to wear a sports bra for the rest of my day.
Sarah · Sydney
Runner
“Laya” means freedom in my language. A word I've carried through every version of myself, and the one I want you to feel every time you wear ALAYA™.
Created around the products I couldn't find: better fit, free from polyester and nylon, cut for performance, and meant to last without compromise. I couldn't find what I needed, so I developed it. I hope these become yours.
– Janine
Be among the first to experience ALAYA™ Origin.
Early access before public launch
Founding member pricing (10% off your first order)
Exclusive founder updates from prototype to launch